REP

REP — Relentless. Empowered. Proven.

Founded by Madison McClure, REP is more than a gym — it's a culture built on accountability, effort, and self-respect. Madison started REP after years of training clients through Pivotal Fit and realizing people didn't just need workouts — they needed structure, belief, and a team that demanded their best.

At REP, you'll find high-level training, a zero-excuse environment, and a community that pushes you to become the strongest version of yourself.

Core Values
  • Relentless Effort — every rep counts.
  • Empowerment — we build confidence through action.
  • Progress Over Perfection — consistency beats everything.
  • Community — we rise together.
  • Integrity — do the work, earn the results.
Madison McClure

Meet the Founder

A lifelong athlete and former gymnast turned elite personal trainer, Madison built REP to create a space that reflects her philosophy: discipline, structure, and relentless pursuit of better.